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    Articles Tagged with "Short Form Video"

    12 social media trends marketers should watch in 2025 [new data]

    blog.hubspot.com • Marketing • World

    This article analyzes twelve key social media trends that marketers should prioritize in 2025, emphasizing the continued dominance of short-form video and the increasing importance of brand values.

    Social Media Marketing Trends Short-Form Video Brand Values 2025
    OTT platforms struggle to keep viewers engaged as mobile scrolling emerges as a big distraction

    livemint.com • Entertainment • India

    OTT platforms are facing challenges in maintaining viewer engagement due to the increasing trend of viewers using their smartphones to scroll through other content while watching.

    OTT Streaming Mobile Short-Form Video content consumption
    Column | Power of micro-dramas - The Hindu

    thehindu.com • Entertainment • World

    The rise of micro-dramas, short-form videos gaining popularity on streaming platforms, is analyzed, highlighting their origins in data-driven insights and contrasting professional productions with the more imaginative amateur content.

    Micro-dramas Streaming Short-Form Video India TikTok